002 — Driving Adoption of EV Charging Stations — with Chris Willis

Watch / Hear the Full Episode

Watch on YouTube. Listen on Spotify.

CHAPTERS

00:00 Intro to Show
00:58 Intro to Guest and Topic
02:39 State of the EV Ecosystem
08:22 Barrier: Too many apps
09:38 Barrier: Charger Type and Location
12:08 Barrier: Extra Planning Effort
14:25 Solution: Integrate into Driver’s Lives Seamlessly
17:38 Solution: Design for All, Not Just the Few.
20:26 Solution: Look Beyond Technology
25:06 Solution: Make the EV Experience Better Than Petrol Cars
27:32 Outlook: A Positive and Negative Sign
31:12 Practical Takeaways: How to Attract and Retain EV Drivers
35:52 Better Products for a Successful EV Ecosystem
37:16 Chris’ Reading / Listening Recommendation
40:04 A Question to Our Listeners

TOPICS

Driver Experience. Electric Vehicles. EV Ecosystem. Software Defined Vehicles. SDV. EV charging. Charging infrastructure. Barriers to EV Adoption. Opportunities for EV Adoption. Return on Investment. EV Driver Demographics. EV Charging Apps. EV Ecosystem Fragmentation. Decarbonization. Product Development. IoT. Internet of Things. Automotive.

Chris’ Reading / Listening Recommendation

• Report on software defined vehicles by Thoughtworks. The report talks about the future of where vehicles are going. “We have past the age of dumb pistons and explosives. We’re in the modern world of electronics and programming.” (Chris)

• For an EV News and perspective: EV universe newsletter. “They have insights from all over the ecosystem: from what’s happening in charging stations to what’s happening in car manufacturing, battery tech.” (Chris)

• Read The Verge or listening to The Verge cast. “They do great reviews of tech in general, but interestingly also talk about the wider EV ecosystem every now and then.” (Chris)

CONNECT WITH US

• Chris Willis (Guest on the show)

• Sabrina Mach (Host)

A Question to Our Listeners

What is your experience in creating better products in the EV ecosystem? Or let’s flip it around as we realised, let’s talk about the driver experience. How have you been able to do this? What were your successes and maybe setbacks? What was hard that you didn’t expect to be hard?

Please share your experience in the comments. I would love to hear about it.

Finally, if you liked this episode as much as I did, please share it with your network and give us a “like” and “subscribe” in your favourite streaming platform. By doing this, you help to elevate the voice of our amazing guests, and in this case, of the wonderful Chris Willis.